Without a doubt, one of the best things about the spring and summer season is playing outside. There really is nothing better than an al fresco dinner at dusk on your rooftop or in your backyard garden. It seems H&M home page shares this opinion, as evidenced by the recent cooperation with the world authority in the field of Pantone colors. Two powerhouse brands have joined forces to create the most colorful collection you’ve probably seen in years – focused on food and tableware.
Launched today, the recent version – consisting of bowls, placemats, trays on legs and candles – includes two color stories: Zesty & Fresh and Hot & Sweet. The first includes fresh, electric shades of yellow and lightweight green (Pantone shades 361 C, 382 C and Yellow C), the second includes balmy oranges and fiery reds (Pantone 032 C and 1575 C). Candles and complementary scents go well with these palettes: Mandarin Gelato, Pink Grapefruit, Lemon Verge and Basil.
“Continuing the energized and refreshed spring season, this colorful capsule continues to explore how colors influence our environments, interiors and mood,” explains the official press release, which also discusses the intentionality of each shade. Sweet & Juicy shades are meant to evoke emotion and passion, while Zest & Fresh colors refer to nature, the outdoors and a sense of balance.
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“The vibrancy of color is crucial because of the impact it has on our emotions and senses, and how easily it transforms our living spaces with just a lick of paint,” explains Evelina Kravaev-Söderberg, director of design and creativity at H&M HOME. “The recent H&M HOME PANTONE capsule collection continues to play with these concepts, but this time it revolves around the kitchen table. In this issue we explored the relationship between food, taste and color. Perhaps you strongly prefer the freshness of greens and yellows, or you just want to mix it up by adding the spice of reds and oranges as well. The choice is yours.”
If you’re looking to get a head start on your summer fun, we suggest starting with this dynamic and affordable collection, with prices ranging from $9.99 to $56.99. Shop TZR’s selection of favorites below.
