Apple is looking for ways China’s Artificial Intelligence Regulationsand can ask Baidu for it.
The iPhone manufacturer does he was reportedly talking to Baiduwhich he built China’s answer to ChatGPT, Ernie Bot, on the apply of AI technology in Apple devices sold in China. Apple has already discussed this with other tech companies, including Google and OpenAI using artificial intelligence technology in their iPhones and other mobile devices– reported the Wall Street Journal.
Meanwhile, Apple has reportedly sought out local AI companies in China, such as Baidu, to provide the technology due to strict regulations on publicly released AI products developed in the country. AI models are there “security assessment” required before public release in accordance with the rules of the Cyberspace Administration of China (CAC).
Since announcing the rule in August, the CAC has approved more than 40 generative AI models from Chinese companies. The regulations state that AI-generated content should “reflect the core values of socialism and must not contain subversion of state power.” However, sources tell the Journal that the talks are exploratory in nature and it is not known whether Apple has tried to work with other artificial intelligence companies in China. Neither Apple nor Baidu immediately responded to a request for comment.
CEO of Apple Tim Cook was in China this week to open a recent store in Shanghai. iPhone sales in the country have declined, in the first six weeks, down 24% year-on-year According to Counterpoint Research in 2024. While part of the edged decline is related to “abnormally high” iPhone sales during the same period last year due to production problems in December 2022, Apple also faces competition in the Chinese smartphone market with websites of Chinese companies Huawei, Oppo, Vivo and Xiaomi. . Cook also traveled to China in October this year destitute start to iPhone 15 sales in the country.